STOCKMANN & MICROSOFT
2012
Art Direction, Concept Design
Store-in-Store Concept
- Stockmann PC World ConceptConcept Design / Art Direction
- Designing a PC shop-in-shop concept for the Stockmann flagship department store in Helsinki, in cooperation with Microsoft. The aim was to create a new enhanced experience for the customers with an idea that could be replicated to all Stockmann department stores. The project had challenging limitations such as limited space and various dimensions in different stores. Old store countertops were also to be preserved.
Stockmann, established in 1862, is a Finnish listed company engaged in the retail trade. It has approximately 45 000 shareholders and over 16 000 employees. The Group’s revenue in 2010 was EUR 1 822 million.Stockmann’s three divisions are the Department Store Division and the Lindex and Seppälä fashion chains. The divisions operate in fourteen countries. Stockmann’s Department Store Division’s distance retailing business in Finland operates under the Stockmann, Hobby Hall and Academic Bookstore brands. Lindex runs an online store in the whole EU area. 
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Pahvi-Sauli (Cardboard Sauli) Campaign for Sauli NiinistöConcept Design, Art Direction2010 -
Langley launch campaign in FinlandArt Direction, Concept Design2012 -
Original idea, original concept, pre-production producer (uncredited)Original idea, Original concept, Pre-production Producer2012 -
Campaign visuals for Jack & JonesArt Direction, Web Design2012 -
A website for the leading egg brand in FinlandArt Direction2011 -
Visual identity for a retail storeArt Direction, Graphic Design, Visual Identity2010 -
Visual campaign concept for Nordic IDArt Direction, Concept Design, Graphic Design2010 -
Direct E-mail for a wine brandArt Direction, Copywriting2010 -
DIA Campaign Visuals and ConceptArt Direction, Concept Design2011 -
Mepco Man CampaignArt Direction, Concept Design2011 -
Logo design for VSP Finnet RauhansopimusArt Direction, Graphic Design2010 -
Visual identity for Ski Unlimited Ltd.Art Direction, Graphic Design2010 -
Visual identity for a seminarArt Direction2010 -
Branding and Marketing for a Travel Agency from 2003Concept Design, Art Direction, Marketing2010 -
A Facebook Campaign for a wine brandConcept Design, Marketing, Art Direction2010 -
Customer MagazinesArt Direction2010 -
A visual identity and campaign design for an EventVisual Identity, Marketing, Art Direction2010 -
Visual design of a bookArt Direction, Graphic Design2011 -
Several campaigns for the Youth League of the National Coalition PartyConcept Design, Art Direction2010 -
Producing a Music Video for the Finnish rock band UniklubiProduction, Writing2010 -
Producing a music video for a Finnish rock band TikTakProduction, Writing2010 -
Production a video for the Finnish band Mighty44Production, Writing2010 -
Producing a Music video for the Finnish rock band IndicaProduction, Writing2010 -
A Music video for the Finnish rock band IndicaProduction, Writing2010 -
Producin a music video for the UK-based trance group Dirt DevilsProduction, Writing2010 -
A Making-of DocumetaryProduction2010 -
A reality-doc series for Finnish SUB TVProduction, Concept Design, Writing2010
